Demand is the factor that raises new facets in today’s industrial world. The product design facet is one such born out of the demand for solutions with sustainability and modernity at two extremes. Do you know that a product gets only 7 seconds approximately to convince a buyer? This minimal time scale is a sign that the people’s minds looking for the best products converged in their minds.
So, if you are someone planning on entering into the product design industry, now is the time for you to take up a product design course at the best colleges for product design in India and learn the essential principles of successful product design.
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Range of Product Design Courses in India:
Product design courses are extended to undergraduate and postgraduate students at various top product design colleges in India. Here is a glimpse into those product design courses.
| Course | Bachelor of Product Design (BDes) | Master of Product Design (MDes) |
| Course Description | The BDes in Product Design course is concentrated on developing knowledge and skills to analyze consumer data and engineer products and services that offer sustainable experiences. | Master of Product Design is a postgraduate product design course that imparts advanced in-depth field knowledge and prepares students with remarkable solution-developing skills. |
| Duration | 4 years | 2 years |
| Level | Undergraduate level | Postgraduate level |
| Eligibility Criteria | The basic eligibility criteria to pursue B Des in Product Design at top colleges such as Anant National University, one of the best BDes colleges in Gujarat, and others are as follows:
● Candidates should be a minimum of 17 years of age. ● Candidates should have completed 10+2 in any recognised board with a minimum of 50% aggregate at any recognized educational institution. |
The basic eligibility criteria to pursue MDes Product Design at the best colleges for product design in India are as follows:
● Candidates should have completed BDes Product Design with at least a 50% aggregate score. |
| Admission Process | Admission to Bachelor of Product Design courses is offered in the best colleges for product design in India based on entrance exams and personal interviews. | Admission to Master of Product Design courses is offered in top colleges based on the entrance exams and personal interviews.
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Top college to pursue product design courses in India:
India has almost 1, 800+ design colleges offering a notable number of colleges offering product design courses.
Among them, certain colleges stand at the top and one such college is Anant National University, one of the renowned product design colleges in India that offers impeccable product design education.
Various other colleges also provide product design education owing to the growing demand.
Fundamental Principles for Successful Product Design:
The product design industry has bloomed wide in recent years due to its intricate solution-developing nuances and has lifted its global market to USD 192.97 billion by 2023 and is expected to massively raise its value at a Compound Annual Growth Rate of 7%. Such a greatly developing industry owns a standard for its services and here are the relevant principles for the same.
Prototyping:
Prototyping is a crucial step in product design and development which involves developing a working pre-model of the product concept to analyse and demonstrate its effectiveness of.
Prototyping is considered a primary essential principle in prototyping. The best colleges for product design in India emphasis training students strongly in prototyping for a successful product design career.
User-Centred Product Design:
The ultimate agenda behind product design is to develop sustainable solutions for the users and this prospect is known as user-centered product design (UCD). This is an approach that prioritizes the needs, preferences, and behaviours of the end users throughout the entire product design and development process. The goal is to create products that are not only functional and efficient but also enjoyable and intuitive for the people who will be using them.
As per data, UCD increased sales on e-commerce websites by 25% denoting its importance.
Simplicity and consistency:
Though not seem to be prominent factors, simplicity and consistency play a major role in product design. Simple yet elegant product solutions always stand on top among complicated solutions.
Keep the design simple and intuitive. Eliminate unnecessary features or complexity that can confuse users. Maintain consistency in design elements, such as colours, fonts, and interactions. Consistency enhances user familiarity and usability.
Ergonomics:
Ergonomics in product design is the application of population mindsets, expectations, requirements, and many other factors in the design of a product or service to make it easy for people to use.
As engineering products and solutions are turning into a competitive market in the global platform, incorporating ergonomics in product design is very much important to satisfy the clients and users. So, product ergonomics will help identify the strong factorial changes in people’s needs which in turn will be a generative source to develop better-upgraded products. Thus indirectly ergonomics acts as a strategy for standing tall in product design.
Aesthetics:
A product’s aesthetics relates to how it appears and feels. Since the initial impression of a product is frequently visual, aesthetics are crucial. However, aesthetics in visual terms encompasses components like balance, colour, movement, pattern, scale, shape, and visual weight. Moreover, designers boost utility with aesthetically pleasing layouts and employ aesthetics to complement their designs’ usability.
The product’s aesthetics give it great value and elevate its uniqueness. Also, when a product is more exclusive and prestigious, people become less price-sensitive.
These are the top fundamental principles of product design that have to be learnt and taught in the best colleges for product design in India.
Conclusion:
On the whole, product design involves the incorporation of the best principles for a user-friendly successful product. The best colleges for product design in India should train the students in all the above principles for a successful product outcome.
FAQs:
1) Is there a demand for product designers?
Yes, there is a great demand for product designers in various sectors, especially medical device manufacturing sectors. The demand for product designers is vividly significant in its market value of USD 9.4 billion by 2022.
2) Is product design a growing industry?
Yes, product design is a growing industry holding a current value of around 190 billion in 2023 and with an expected Compound annual growth rate of 7%. This signifies the significant growth of this industry and increasing career opportunities.
3) Is BDes a good career option?
Yes, BDes is a good career option if the candidate possesses remarkable creativity, innovative skills, sketching skills, visualisation skills, designing skills, etc.
4) What is the average salary scale for product designers?
The average salary scale for product designers is around INR 6-7 LPA which will increase greatly with experience.